ABOUT
Bridging Creativity, Technology, and Storytelling
In the dynamic intersection of content marketing and digital innovation, I, Leo Martinez Davis, bring a unique blend of storytelling, design, and technological insight. As a Venezuelan American creative and my drag persona, saltï, I embody a distinct perspective in crafting immersive brand experiences. Utilizing tools like decentralized applications and blockchain, my approach is centered on driving social change and elevating brand narratives in the ever-evolving digital landscape.
My story includes tons of pens and crayons, a support system full of artists, painters, entrepreneurs, traveling, and a passion for marketing, design, entertainment, technology, and storytelling.
LEO AND THE TALE OF TIME
EXPERIENCE
2007
Around this time I was going to college for Advertising and working at my first official job at Atento. By being part of the first team to work at the Outgoing Call Center for the Electric Company, I learned about phone etiquette and work-ethic.
2009
By this year my life had changed completely. I had done my Up With People semester and also had a job as an English and Spanish Teacher. I learned about leadership, teaching and community impact.
2011
Hello, London! At this point in time, I was going to Hult Business School in London, working a part-time job, and also started my first internship in the fashion industry… all at once. I learned about time management, hard work, and attention to detail during this period.
2013
No llores por mi, Argentina! Around this time I had to say goodbye to Argentina where I had my start-up experience and say hello to the USA. During this period of my life, I was learning about adaptability and patience.
2015
My adventures in upstate New York start. Around this time I already had a few years working with graphic design, branding, and social media marketing. This is the moment I start getting into SEO, strategy, digital marketing, and agency life.
2018
I spend my time designing and overseen creative content as Outspoken Media‘s Content Marketing Manager. I also offer support on strategies, conceptualization, SEO/Reputation Marketing Audits and other digital marketing related adventures.
2023
I work on the Corporate Communications team, innovating at 2U. At the same time, I am learning more about blockchain, building the Dragverse community, and connecting with other creators.
Ready to create unforgettable brand moments?
Overtime I have been lucky enough to collect tools, create awesome work, and work with the most talented people, in different industries, from round the world, both physically or remotely.
In summary, I have experience in:
To be the best creative strategist, visual storyteller, and remote worker I can be, I need to be as familiar as possible with the different industry tools and resources. Here are some of the tools I am proficient on:
- Affinity Designer and Affinity Photo.
- Adobe Products and Canva.
- Midjourney and Visual AI tools.
- Chat GPT, Claude 2.
- Discord, Slack, etc.
- Building with Lens, Livepeer, Ready Player Me, and other experiential tools.
- Metaverse events and community entertainment and networking
- Twitter Space and Lens Space Host
- Drag Entertainment and Hosting
- Video Content Creation and Editing
- Unity (Beginner)
- Decentraland World Tools
- Asana, Monday, Jira, Linear and other project management tools.
Certifications: AI for Everyone: Master the Basics, Introduction to ChatGPT, Introduction to Blockchain and Web3, Next Video Build (Winner) Certificate, Brand Storytelling Brand Film (ETSU)
LEO AND THE FACETS
WHAT I CONSIDER MYSELF TO BE
Designer
I taught and continue to teach myself visual design by exploring, breaking things, repairing them, learning from other designers, and watching YouTube videos.
Marketer
When I was young, I said, "I don't want to be a marketer." I am not sure I knew what I meant until I started working in the SEO Agency world and creating content. Always evolving, always learning.
Manager
I haven't only been able to create work but also coordinate multiple groups of designers, train them, guide them, and help them grow not only as creative but as humans.
Writer
When I was in high school, I was part of the Top 3 poets of Venezuela's X National Poetry Competition. I enjoy writing both in English and Spanish, and Grammarly is my best friend.
Educator
I have experience teaching languages to different age groups and doing presentations, training videos, and more—a son of an educator, after all. I enjoy teaching new skills, concepts, etc.
Entertainer
I've always wanted to be an actor. I enjoy making people laugh, be engaged, and be motivated. I'm lucky to be able to create content online and keep this passion and skill alive.
I love exploring multiple artistic disciplines. It's my gateway, a way to continue to be inspired, learn something new, and have space where I can allow myself to be imperfect.
Advocate
My intentions always are to use my powers for good. I'm passionate about diversity, inclusion, equality, and equity. Particularly for the Latin[o/e/x] LGBTQAI+ Youth and womxn.
LEO AND THE ANTSY RV LIFE
FUN FACTS ABOUT LEO
OH MY GAGA!
Once, I helped construct a costume for Lady Gaga and her Monster Ball Tour. A lot of glue and black gemstones.
VIVA MEXICO!
I've performed at Mexico's Palacio de Bellas Artes (Palace of Fine Arts) with my Up With People cast.
ON THE ROAD!
I RV full-time and have been getting to know the USA, its people, its kindness, and its beauty.