I love what I do because I use the multiple skills I have gained over the years and use them strategically and creatively on my projects. I leverage technology and design principles to deliver a message fast, in an engaging way, and optimize it, so it performs well online. They usually perform well because they are helpful, intentional, informative, and uses human language.

Creative Strategy is present on all advertising and marketing campaigns, helpful online resources, stories, websites, and other assets I create or help create.